30 Years in the Making

VET. OWNER. STILL ON THE FLOOR.

Dr. Chris Bessent has spent more than three decades helping animals heal through food—as a practicing holistic veterinarian, a founder, and a formulator.

Simple Food started when she couldn’t find a freeze-dried option that checked all the boxes:

Raw and balanced
No synthetic vitamins
Shelf-stable and scoopable
Actually affordable for everyday feeding

MEET DR. BESSENT

Balanced for the Carnivore

Meat. Organs. Bone. And Just Enough Produce.

Dogs are scavenger carnivores. Cats are obligate carnivores. Both thrive on food built around high-quality animal protein.

WHY CARNIVORE NUTRITION MATTERS

We don’t “balance” the food after the fact. It’s built that way from the start.

Always
- Skeletal muscle for protein and strength
- Organ meats like liver and heart—nature’s multivitamins
- Bone-in cuts for calcium and phosphorus (ground in production, of course)
- Organic produce in prey-like portions—think seeds, leafy greens, berries
Never
- Meat meals or rendered meals of any kind
- Grain fillers or starchy binders
- Synthetic supplements added back in after cooking
- Flavors, dyes, or carby gravies
- Artificial preservatives

How It's Made

Raw Made A Daily Reality. Nutrients Left Intact.

We freeze-dry because it's the best of both worlds—raw food benefits with none of the mess, thawing, or fridge space. It keeps nutrients intact while eliminating pathogens and preserving shelf life.

Crafted in Small Batches

No Co-Packers. No Shortcuts. No Outsourcing.

Most pet food brands don’t make their own food. We do.

We freeze-dry every batch ourselves in our FDA-registered facility in Wisconsin. And our team handles every step—because quality control isn’t something we outsource.

What in-house really means:

• We choose the ingredients. Carefully.

• We monitor every batch. Closely.

• We skip the middlemen—so your money goes to food, not markups.

• We control the process—from sourcing to sealing the bag.

We don’t co-pack. We do it ourselves.

Our Process

Starts Raw
Whole food from the start—never cooked, rendered, or pre-processed.

Just USDA-inspected meats, organic produce, and nothing synthetic.
Freeze-Dried & Dehydrated Nutrition
Each batch starts the same—blended raw and balanced—then split between freeze-drying and gentle air-drying.

Dog recipes include both for texture and taste. Cat recipes? All freeze-dried, through and through.
Bowl-Ready Raw
Each recipe is hand-mixed into a medley—soft, crunchy, chewy—that mimics the variety pets crave.

No two scoops are the same, but every one delivers the full spectrum of raw, balanced nutrition.

Freeze-dried is raw—just made easier.

No thawing. No mess. No compromise. It’s the same whole food, just shelf-stable and ready when you are. Perfect for travel, backup meals, or when life’s too hectic for a full prep day.

See How It’s Made