Freeze-Dried Food for Cats
What’s in matters just as much as what’s left out: No synthetics. No fillers. No rendered meals. Just real, whole food—USDA-inspected meats and organic produce, sourced in the US (with a few thoughtful exceptions for the best quality), then freeze-dried raw for your four-legger.
Why Simple Food Project
What We Say Yes To
Because your four-legger deserves the real deal.
 | Vet-formulated & owned by Dr. Chris Bessent |
| Independently owned — no venture capital or outside stakeholders |
| Made in-house at our human-grade GMP facility |
| Proudly rooted in Wisconsin |
| Freeze-dried raw to lock in 97%+ nutrients |
| Carnivore-balanced (70–80% meat for dogs, 80–90% for cats) |
| Low-carb recipes with as few as 7% carbs from fresh fruits, seeds, veggies |
| Minimalist recipes (as few as 10 ingredients, never more than 19) |
| USDA-inspected meats, organic produce, whole-food only sourcing |
| Calcium from ground bone—no synthetic additives |
| Rich in omegas from wild-caught krill (with unheard-of 1:1–1:2 Omega 6:3 ratios) |
| Taurine from real meat—no synthetics needed |
| Formulated using Food Energetics to support internal balance |
| Medley-style nuggets: freeze-dried + air-dried for texture & taste |
| Batch-logged & fully traceable (you can track each run) |
| Every batch 3rd-party tested for quality & safety |
| Low-temp pasteurization to kill pathogens without damaging nutrients |
| Feeding thousands of dogs & cats since 2017 |
| $2.70–$3.04/day for a 30 lb dog—freeze-dried feeding that doesn’t break the bank |
| All the benefits of raw feeding—none of the freezer, prep, or mess |
| A passion project run by pet-obsessed humans, nutrition nerds, and cat ladies |
What You’ll Never Find Here
Because food shouldn’t come with fine print.
 | No synthetic vitamins or minerals |
| No rendered, powdered, or mystery meats |
| No palatants (flavor sprays, enhancers, etc.) |
| No corn, soy, wheat, gluten, or grains |
| No fillers or artificial preservatives |
| No artificial flavors or dyes |
| No carrageenan, gums, or thickeners |
| No plasma, BHA, BHT, or ethoxyquin |
| No synthetic taurine — ours comes from real meat |
| No tapioca or potato starch (no starchy fillers, period) |
| No ingredient splitting (aka carb hiding) |
| No extrusion, irradiation, or HPP |
| No high-temp processing — nutrients don’t survive extreme heat |
| No short shelf life — freeze-drying preserves food naturally |
| No caramel coloring or food dyes |
| No hidden carbs or cheap fillers disguised as “natural” |
| No formulas from faceless labs — Dr. Bessent built it herself |
| No skipped safety steps — every batch is pasteurized and tested |
| No venture capital or outside ownership |
| No co-packers or third-party processing — we make every batch ourselves |
| No mystery behind the label — what’s in the bag is on the bag |
Ingredients
Chicken, turkey, flaxseed, chicken liver, chicken hearts, whole ground pumpkin seeds, whole ground krill, sea salt, dried yeast, & mixed tocopherols (natural preservative)
Guaranteed Analysis
Crude Protein (min): 44.0%
Crude Fat (min): 27.0%
Crude Fiber (max): 3.0%
Moisture (max): 5.0%
Carbohydrates % (max): 10.0%
Omega-3 fatty acid* (min): 4.8%
Omega-6 fatty acid* (min): 4.8%
Omega 3 to 6 ratio*: 1:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.
Recipe Breakdown
Complete & Balanced
The Simple Food Project Chicken & Turkey Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for adult maintenance.
Calorie Content
Metabolizable Energy: 4694 kcal/kg · 271 kcal/cup
Ingredients
Salmon, chicken, flaxseed, chicken liver, chicken hearts, organic cranberries, whole ground krill, whole ground pumpkin seeds, sea salt, dried yeast, & mixed tocopherols (natural preservative)
Guaranteed Analysis
Crude Protein (min): 48.0%
Crude Fat (min): 24.0%
Crude Fiber (max): 3.0%
Moisture (max): 5.0%
Carbohydrates % (max): 7.0%
Omega-3 fatty acid* (min): 6.0%
Omega-6 fatty acid* (min): 4.0%
Omega 3 to 6 ratio*: 1.5:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.
Recipe Breakdown
Complete & Balanced
The Simple Food Project Salmon & Chicken Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for adult maintenance.
Calorie Content
Metabolizable Energy: 4762 kcal/kg · 290 kcal/cup
Ingredients
Whitefish, duck, flaxseed, chicken liver, whole ground krill, organic blueberries, whole ground pumpkin seeds, sea salt, dried yeast, & mixed tocopherols (natural preservative)
Guaranteed Analysis
Crude Protein (min): 49.0%
Crude Fat (min): 24.0%
Crude Fiber (max): 3.0%
Moisture (max): 5.0%
Carbohydrates % (max): 8.0%
Omega-3 fatty acid* (min): 5.0%
Omega-6 fatty acid* (min): 6.0%
Omega 3 to 6 ratio*: 0.8:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.
Recipe Breakdown
Complete & Balanced
The Simple Food Project Whitefish & Duck Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for adult maintenance.
Calorie Content
Metabolizable Energy: 4328 kcal/kg · 234 kcal/cup
Simple Serving Suggestions
How to Transition
No two cats are alike, so why should their eating habits be?
Start with the daily feeding guide on the right and adjust based on your cat’s needs. We recommend splitting the amount into two meals—AM & PM.
To start, mix a few nuggets with your cat’s current food. Over 5–7 days, slowly increase the Simple Food portion and decrease the old food.
Rehydrate or Feed Dry
Add about ¾ cup warm water or bone broth per 1 cup of food. Let it sit for 2 minutes, stir, and serve.
Prefer dry? That works too—just make sure clean water is always available.
Got Crumbs?
Using whole foods makes every batch unique. Because our food is freeze-dried, it’s totally normal to see more or fewer crumbs from bag to bag.
Don’t toss ‘em—sprinkle over meals, mix with warm water for broth, or freeze into catsicles!
Cups Per Box
About the Project
Every pet deserves real food– whole, high-quality food that we believe helps all pets thrive.
What goes into recipes is every bit as important as what’s left out so, using nothing but whole foods, Dr. Bessent formulated limited-ingredient recipes. Then, using some rather cutting-edge spaceman technology, she freeze-dried them so that every benefit of raw, whole food was available for your pet.
It’s real, whole food nutrition without compromising convenience, and that really makes the decision around how and what to feed your four-legger simple.