The Industry

Chris Bessent

HPP & Pet Foods– What You Need to Know

Are you down with HPP?
Your pet deserves nothing but the best. Of everything! Snuggling, sunset walks, soft pillows, and food that will keep the zoomies going and laughter flowing. As a savvy pet parent, you may have heard of HPP, a method of processing raw pet food that has some in the raw community scratching their heads about whether the food is indeed raw.

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The "Grain Free" Craze
Joslin Lee

The “Grain Free” Craze

The trends in the pet food industry closely shadow the trends in grocery stores. “Organic”, “grain-free”, “natural”, and the like have popped up recently, but do those words actually signify an improved product?

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